S
SD2
Guest
Re: eye too
Fantastic article...did you write that Shawn?
Fantastic article...did you write that Shawn?
In my opinion this thinking is well represented in the Toronto Unlimited branding. It's simplicity and lack of real explanations encourages people to find out more. I don't think what Toronto is or the essence of Toronto can be shown to people, it has to be found.Every time we go through one of these marketing exercises, the folks in charge seem to miss the essence of Toronto. Ours is a city that is only pretty on the inside. Viewed from a wide angle, we're kind of ugly and boring.
In my opinion this thinking is well represented in the Toronto Unlimited branding. It's simplicity and lack of real explanations encourages people to find out more. I don't think what Toronto is or the essence of Toronto can be shown to people, it has to be found.
people working on the campaign at BAI in New York in fact spent a decent chunk of summer 04 in Toronto "getting a feel,"
A number of the people working on the campaign at BAI in New York in fact spent a decent chunk of summer 04 in Toronto "getting a feel," as it were.