There's nothing premium about UPE at any price. Premium service takes you to/from your front door. This is a toy train marketed as much more but never will be no matter the fare. The "premium" marketing is just that. Marketing.But that defeats the whole purpose of the UPE, that of a premium service from downtown to the airport. If this was intended as a commuter line it would never have been built. It's like it's been hijacked by commuters because the low price presented a commuter hack. Metrolinx might as well tear out the coach-style seating and throw in overhead grab bars and TTC subway benches.
Sure, I'll return to the limo service, but it's a shame that what I saw as a fantastic transit option has been reduced to a cattle train through improper pricing.