TJ O'Pootertoot
Senior Member
I believe Smart Centres head office is in a building nearby. I'm sure that gave way to the naming rights sales pitch.
This is all very old news.
SmartCentres does have its office nearby, close to Highway 400, because they own basically the entire quadrant from Jane to 400, north of 7 (ie almost everything you can see below). Ergo, as part of the land swap, allowing YRT to build a terminal on their land, they sold the naming rights.
(I think the penguins etc. look kind of dumb, personally, but there is a reasonable story as to how this happened.)
It's also been mentioned upthread here and/or in a VMC thread, that development is so far ahead of schedule that SmartCentres and WalMart are looking to break their lease so WalMart will close - allowing for redevelopment adjacent to the station - and relocate to the present SmartCentres HQ. SmartCentres would then relocate to an office closer to Jane. I think that speaks volumes about the intensification underway there.
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