Major sign work going on right now on the Dundas face near Victoria.
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The Tenor (10 Dundas St E, Ent Prop Trust, 10s, Baldwin & Franklin)
299 bloor call control.
Senior Member
holy moly that sign is MASSIVE... it basically takes up the whole diagonal face on dundas.
The Penequity Corp backlit has also been replaced by a logo-ad for Sharp electronics... it looks kinda... inferior, when you compare it to the LG tower across the street.
The Penequity Corp backlit has also been replaced by a logo-ad for Sharp electronics... it looks kinda... inferior, when you compare it to the LG tower across the street.
3Dementia
Senior Member
Like hell... somebody's gonna get a promotion for snagging this cheapo branding opportunity... sitting just below the awe that is "Canada's largest contoured screen".
Talk about a free ride... they'll sell 1000's of Aquous tv's just because of this sign!
Brilliant.
caltrane74
Senior Member
Putting just a few dollars to maximum work - I agree whoever signed the contract at Sharp Electronics Canada Ltd., for this piece of advertising will either get a promotion or a very nice bonus.
It's what caltrane would call...
A f**king masterstroke!!!!
299 bloor call control.
Senior Member
Some shots I took this afternoon of the new screen/billboards, etc.
The new (?) screen being tested
The massive billboard
The new Sharp sign
What are these poles for? The sidewalk is getting worse and worse now with these new poles being put in.
The New Future Shop sign... it actually looks like it will be neon-ish.
The new (?) screen being tested
The massive billboard
The new Sharp sign
What are these poles for? The sidewalk is getting worse and worse now with these new poles being put in.
The New Future Shop sign... it actually looks like it will be neon-ish.
mysteryman
Active Member
It is neon, in fact.
dt_toronto_geek
Superstar
Excellent, thanks for the photo update 299
drum118
Superstar
At 1.30pm
At 5pm
At 5pm
ProjectEnd
Superstar
This is actually moving at a good pace! Whats this bad boy going to look like on the inside? Will there be a 'mall-like' element on the inside or will most of the connections be on the outside. The reason I ask this is the one picture from drum118 that shows the Ryerson side with four or so escalators. Also, I see two escalators that go down - subway connection?
VoiceofReality
Active Member
More pics from the metroplis website...
yyzer
Senior Member
Great photos, everyone....
hmmm....
hmmm....
H
Hydrogen
Guest
Concerning Torch and the gaping empty spot below the new signage: is that where the City truck will be bursting out of?
MetroMan
Senior Member
^ the space was not approved for signage so probably not. The city mandated that it be completed as originally planned.
Re: Toronto Life Square is looking very colourful with all the signage going on. I think soon, the grey will fade into the background and all the ads will pop.
Re: SHARP. Yes, masterful use of that tiny space. The sign does look temporary. Maybe SHARP will put in their own lit up letter sign.
Re: Toronto Life Square is looking very colourful with all the signage going on. I think soon, the grey will fade into the background and all the ads will pop.
Re: SHARP. Yes, masterful use of that tiny space. The sign does look temporary. Maybe SHARP will put in their own lit up letter sign.
samsonyuen
Active Member
Downtown Yonge BIA and Toronto Hydro Energy Services are beautifying the sidewalks by installing better-looking pedestrian and street lighting.
elook
New Member
Someone please tell me that ductwork running right up the centre of the building will be covered up.