SFO
Active Member
But they're interested by the controversy surrounding the Mayor, so they listen to his soundbites. He lies about the park being a Mayor Ford initiative, for example, and since they don't pay attention to the rebuttal or other news stories about the park opening, that's the only thing that sticks.
This is the key. This is all you need to know about the Rob Ford phenomenon. He and his dirtbag brother figured out that ONLY the soundbite counts to the audience they're trying to reach. That way they can approach every single situation exactly the same: Get there first, make a big noise, say whatever the hell you want, leave an impression. Rebuttals largely count for nothing.