Some of the people who signed up for Soknacki's email updates received an automated response that read, “Thanks for your interest in David Soknacki’s campaign to ‘stop the crazy train’ and bring politically courageous, experienced and professional leadership to city hall.”
Other people got a blander auto-reply that omitted the "crazy train" line. The campaign, spokeswoman Supriya Dwivedi said, is testing out various web messages to see which prove most successful in luring visitors, donors and volunteers.
"In case you were wondering," she said in an email, "the 'stop the crazy train' is proving to be quite popular."
Ford's 2010 campaign refrain was "stop the gravy train." Dwivedi argued that the Soknacki campaign is not calling Ford himself crazy.
"It's not referring to Ford," she said. "It's first and foremost a play on gravy train. The 'crazy' train refers to the general 'craziness' at city hall in terms of media circus when all the international media was parked outside and the dysfunction at council."