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blixa442
Guest
Ambulance is a perfect example.
For the anti-car people, what is your alternative suggestion for getting people from anywhere to anywhere at any time of day in an area as vast as the GTA? What is your alternative when people have lots of "stuff" to take?
I've heard lots of criticism, but no suggestions of what people should use instead for personal private transportation.
Why not? Are people being treated with respect with beer ads and being spoken to like logical thoughtful individuals who are going to taste each beer, check out the price, and make a decision intelligently... or are they being told "party animals drink this because its cool". Did iPod capture the market because it is the only mp3 player with those features, or did it capture the market because Apple knows how market a product. Were all those iPod silhouette ads all over the city out there because Apple thought people didn't know iPods exist, or because by constantly reinforcing the thought of iPods being hip and cool sales increase?
Toyota doesn't convince everyone to buy a Toyota but it finds advertising money to be money well spent... because it works. It doesn't work for everyone, it probably doesn't work for 15% of the people, but it works for a portion of the population. Why not spend a similar amount on TTC advertising to capture an equal sized portion of the population?
So what is your point exactly? You like ads that get cars off the road and want more of them, but don't like car ads and compare them to tobacco ads. So, in your view, are anti-car driving ads the same kind of mind control you accuse all advertising of being, or do you split hairs on the basis of your opinion of what is good or bad?
You have also suggested in earlier posts that people are "stupid" for supposedly following ads blindly. Talk about lack of respect!
You don't like iPod ads because they might be suggesting, in your opinion, some sort of measure of what it means to be "hip" or "cool." Does it all really bother you that much? Why do you pay so much attention to them? Are you really against the ads, or do you just dislike the all the products, period?
So what if an ad "works?" What do you mean by "works?" What an advertiser defines as an ad that "works" might in fact be very different than your own definition. It's not mind control when people make decisions, even when its a decision that you happen to disagree with.
You disagree that following ads blindly would be stupid? I definitely stand by the idea that people who follow ads blindly are stupid for doing so
Public transit, bicycles, etc. have their place, but are uselss for some types of trips. Cars also have their place.
For the anti-car people, what is your alternative suggestion for getting people from anywhere to anywhere at any time of day in an area as vast as the GTA? What is your alternative when people have lots of "stuff" to take?
I've heard lots of criticism, but no suggestions of what people should use instead for personal private transportation.
It is simply a form of communication that you can choose to pay attention to it, or ignore.
In order to actually have some sort of desired effect for the advertiser, they need to present their message to a huge population a many times. Even then, the impact is rather small, which suggests that one needs a large amount of advertising to have a small impact.
And does making a decision to purchase something, or do something, on the basis of an advertisement mean that somebody is stupid? That is what you seem to be suggesting. Is a decisions made on the basis of seeing or hearing an advertisement always indicative of stupidity?
Advertising is just a form of communication, a way to get something that exists known. The audience chooses to pay attention to it or not on an individual basis. There are plenty of products out there; just because they are advertised does not mean everyone buys them all.
I wish advertisements were something one could "opt in" or "opt out" of so we really could choose to ignore them but they work because they put them all around us so they can't be ignored.
Advertising exists because it pays for itself in measurable amounts. If advertising lost money for a company they wouldn't do it
No, I'm saying that being convinced to buy something you wouldn't have, didn't need, and didn't research properly is a stupid activity. One act of stupidity doesn't make a person stupid, it makes them more stupid than they would be if they had thought through everything more rationally
It is far more than a way to get something that exists known. If it were only about getting a product known they could do that much more cheaply by simply showing the product and listing its features... usually ads go beyond that to imply lifestyles, coolness, success, etc. The audience doesn't really have much choice to live a life free of advertisements without moving into the wilderness without contact with the outside world. The advertisers are focused on getting you to look at their ad by capturing your attention in some way and then force their product in front of you. Everyone is influenced by media, just to varying degrees and in different ways.