Something interesting I hadn't considered noted in a Reddit forum by a person who claims to know an insider is that there was mass confusion for the first few hours as many key Rogers executives and staff could not be reached because, naturally, they all use Rogers phones and internet. The normal procedure would be to initiate a "fire call" as soon as things went down at 5:00 a.m.; in operations parlance, a fire call is where you are authorised to wake up important people up by phoning them no matter the time of day because the matter is so urgent, but this failed as those people could not receive phone calls or emails. Even when those people finally woke up Friday morning and realised what was happening and made the necessary arrangements to get internet access on their phone, they encountered problems like needing to be physically present at remote data centres to help diagnose the issue as their Rogers laptops couldn't connect to the company network, and the internal diagnostic tools on the Rogers network were inaccessible, so it took hours of travel time to have key people move to the correct data centres to get direct access to the network systems and figure out what to do.