A once-illegal substance. Heated debate about whether the public should be allowed to buy it in government-operated stores. Finally, the decision to make it available to those deemed responsible enough to consume it. When the first stores open in select communities, there are long lineups. Some customers gratefully grab their purchase; others grumble about the confusing new rules, the stock shortages, the unfairness of government monopolies.
No, the substance in question is not marijuana, and this is not a vision of what might happen in Ontario
when the first LCBO-run weed stores get up and running in 2018. This is how the LCBO’s first day of business unfolded on June 1, 1927.
After 11 years of prohibition, thirsty customers lined up for hours to buy legal liquor. The first outlets were nothing like the boutique liquor stores of today: the original system was designed to make the experience of purchasing alcohol feel as shameful as possible, and to allow the province to pry into the private habits of Ontarians.
Temperance-minded newspapers hated what they saw that first week. “The thirsty queues of humanity stretching to every liquor store, including men and women, are not only not edifying,” a
Globe editorial observed, “but are disgraceful street scenes, a spectacle long to be remembered by a youthful generation which has not learned about booze.”