When The Berczy by Concert Properties is complete in 2013, it will join an area rich in history and diversity in its development. The 13-storey building was designed by Young & Wright/IBI Group Architects and ERA Architects, and construction has progressed to about half of its eventual maximum height.
It has the advantage of being located several blocks from many of Toronto's major transportation hubs, such as King subway station and King streetcar, Union Station and the Gardiner Expressway. Just outside The Berczy's front door are restaurants, bars, grocery stores, the St. Lawrence Market and nearby cultural facilities include the Sony Centre (with its attached and recently topped-off L Tower) and the Air Canada Centre.
The St. Lawrence Neighbourhood is perhaps best known for the St. Lawrence Market and the triangular Flatiron Building where Front and Wellington Streets merge, but it is also the site of Toronto's first experiment with a new type of housing that mixed subsidized and market units together. The driving factor behind this project was the failure of housing projects from earlier decades, which effectively segregated low-income individuals from the surrounding community and led to the stigmatization of places such as Regent Park. Regent Park is now being revitalized based on a similar prinicple of mixing income levels in the same neighbourhood.
Since former Toronto mayor David Crombie began the St. Lawrence revitalization in the 1970s, it has become one of the city's most desirable areas in which to live.