Sunnyside
Active Member
The challenge of more wealthy residents is not so much an issue on YRT's ridership itself, but the impact such wealthy (and rural) residents have on York Region's budgeting for YRT. It certainly isn't helping things, but we are discounting the pull that King, Stouffville, Aurora, etc. have on these decisions. Southern York might be comparable to other GTHA municipalities, but these exurban/rural communities have a strong pull that has resulted in YRT's somewhat limited resources being spread very thin. This has disproportionately impacted southern York, which is already at best apathetic.The demographics and urban structure of York Region are not that different from Brampton or Durham. They're all suburban municipalities with a wide range of incomes. Sure there are some percentage of people in York Region, who currently say that they'd never take transit, but if I still lived in YR I'd probably say that too because YRT's service is not a practical way to travel around. I was in York Region recently and considered taking Viva since my origin and destination were both near Viva stops, but it apparently would have taken twice as long as driving so I just drove. If even people along Viva routes don't have useful transit service then it's no wonder that York Region residents discount transit as a competitive option.
This has resulted in very little interest in improving transit service at the top, so even if YRT wants to, the best solution they can come up with today is to reallocate service primarily onto trunk routes/arterials. Yet, they can't (won't) as it staffs the people who do use lesser-ridden routes. This matters because of the lower frequencies across the board; arterial routes can't generate the ridership that would show that they are more worthy of service than hyper-local routes.
YRT knows that the service levels they offer are not ideal across the board. But with the data they have, and with the practice of increasing service in proportion to ridership, there is little 'evidence' and by extension will to seriously fight for more funding to try and grow ridership. Simply put, based on the conservative way they look at things, it is very hard to make council(s) budge on things. Not to mention that by contracting out operations, there isn't much flexibility to find more hours over time- it always has to be a 'big' move.
It is easy to say that YRT could 'optimize' what service they do have, but its difficult to do that when there are other, competing interests within YRT that are more important from an internal perspective. The kind of optimization they are focused on is improving how service is delivered on their end, which unfortunately does not remotely translate to a better user experience. At best, this is a net-zero-sum game. In short, I don't think they are fundamentally worse than many GTHA agencies' practices (although they are certainly not better than many like Brampton) but many vested interests keep the focus away from tangible improvements.