Toronto The Whitfield | 130m | 39s | Menkes | Giannone Petricone

Collingwoodbuildinglover said:
If you as a developer are getting credit for building one of the nicest buildings in the city in years would you not want to take an opportunity to advertise your work
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The point is that the City has rules about signage and one needs permit. Does Menkes have one for this sign.? Yes, it IS a very nice building but why then spoil it with a rather tacky sign.
 
And if they're became a 3rd party because condo ownership dynamics, then they should be abiding by the rulez when it comes to signage.
 
mburrrrr said:
I didn’t see a sign variance in the Toronto Building building permit status website. I submitted an email with permitting to inquire.
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From the City.

“I’m writing to confirm that we have received it, and we are currently looking into the matter. We are working to address the issue and will follow up with any necessary action as appropriate.“

On a side note:
I can’t wait for the billboards to be removed on Queens Quay at Small St. with the Quayside development and the two signs on the tracks at Jarvis with the two new tracks being installed. Hopefully all are permanently removed.

George Brown, T3 bayside, Daniels, and LCBO are the only other signs in my view. Nothing flashing anymore.
 
mburrrrr said:
From the City.

“I’m writing to confirm that we have received it, and we are currently looking into the matter. We are working to address the issue and will follow up with any necessary action as appropriate.“

On a side note:
I can’t wait for the billboards to be removed on Queens Quay at Small St. with the Quayside development and the two signs on the tracks at Jarvis with the two new tracks being installed. Hopefully all are permanently removed.

George Brown, T3 bayside, Daniels, and LCBO are the only other signs in my view. Nothing flashing anymore.
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Excellent work, I understand that the SLNA also spoke to (or will speak to) the Planner about this.
 
maestro said:
Any corporate logo needs a permit regardless of first or third party advertisement. Toronto's developments would eclipse Dubai if that were not the case.

Would a balcony play that spells out Menkes be able to side step the sign bylaws?
Inspiration: https://mvrdv.com/projects/461/skanderbeg-building
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Or the OXO Building in London! They were refused a 'sign permit' so did THIS!! (SEE: https://en.wikipedia.org/wiki/Oxo_Tower)

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The ENKS building after a 6 hour burn-in.
Reminds me of The GOOF restaurant in the Beach(es).
Did they change this to a rental building or maybe Menkes bought Cadillac Fairview?
Probably not a CSA factory certified light fixture but more likely field certified. Electrically installed, CSA certified and ESA inspected in one day.
Don’t take down the scaffolding yet.
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Mihairokov said:
Put me in the minority that likes the sign. Cities should be bright and busy and in-your-face. No real issues with this.
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I am not 100% against signage BUT in this case Menkes (miraculously!) managed to put up a pretty decent looking building and then managed to bring it down to their normal level of 'basic' by slapping up a rather cheap looking sign - and seem to have done so without the required permits.
 
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