Toronto Maverick | 154.53m | 49s | Empire | Arcadis

[Yegger]

i have never cringed so hard in my life. I'm 25 and i don't think they even nailed my demographic.

 

[Lenser]

Slick bit of promotion there. Pretentious twaddle but I expect enough people will fall for it. At least it had high production values. If they shell out for materials like they shelled out for that clip, the building might at least stand a decent chance of looking good.

 

[condovo]

^^^Real-estate agents with investor clients will fall for it.

 

[interchange42]

I do not mean to lend any approval to the rest of the video by singling out just one bit of it… but why include "film festivals… over beer festivals"? It's the only bit where they go negative, and it's ludicrous to suggest that film festival attendees are wine or cocktail-sipping snobs who would never quaff a beer. Now it is true we'd never let a Coors Light pass over our oral threshold, but we might garrotte one another for an Eephus.

42

 

[Lenser]

Too true! Just more shallow snobbery, if you ask me.

 

[maestro]

I like beer. I still like beer.

 

[.dwg]

Is "film festivals over beer festivals" anything like "hiring a critical architecture practice over IBI..." ?

 

[LUVIT!]

I like IPA. Introducing IPA Condos!

 

[holographic plastic]

Let’s face it, film festivals are more classy than beer festivals, it’s just tea sis.

 

[maestro]

As long as Citrus isn't building it.

 

[maestro]

Let’s face it, film festivals are more classy than beer festivals, it’s just tea sis.

but it isn't sugar being used as sweetener.

 

[Marcanadian]

 

[westtoeast]

Heard sales weren't doing too hot here, but looks like they've managed to pull it off. From what I remember this was one of the more expensive projects to launch in the entertainment district.

Going to be crazy to have Nobu, 24 Mercer (hopefully!), 357 King St, Theatre District, PJ Condos, and Central Condos all going up simultaneously right around here!

 

[Marcanadian]

Application Information Centre

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[westtoeast]

Construction staging area was passed by Community Council as well - the area just east of King Blue on King will be closed off starting June 1st.