James
Senior Member
While far from being a scientific study, I was still amused by these statistics. I don't believe Starbucks really has an affect on the neighborhood but rather, they do a good job in selecting solid neighborhoods to situate their stores in.
Looking at this Google map of Starbucks locations in Toronto, one can see the entire central business district full of Starbucks, in addition to a series of locations all along Yonge Street. Further out, they still seem to have a good presence in various spots all over the GTA (Google map of Starbucks locations in Toronto).
http://www.huffingtonpost.com/2015/01/29/starbucks-home-value_n_6571410.html
http://qz.com/334269/what-starbucks-has-done-to-american-home-values/
Looking at this Google map of Starbucks locations in Toronto, one can see the entire central business district full of Starbucks, in addition to a series of locations all along Yonge Street. Further out, they still seem to have a good presence in various spots all over the GTA (Google map of Starbucks locations in Toronto).
http://www.huffingtonpost.com/2015/01/29/starbucks-home-value_n_6571410.html
Homes located near a Starbucks coffee shop appreciate (aka increase in value) at a far faster rate than homes not near a Starbucks, according to experts at real estate database Zillow. Since 1997, houses near a Starbucks appreciated 96 percent while homes farther away appreciated only 65 percent, Zillow explains in their new book Zillow Talk.
...
Whatever the reason, the Zillow authors make two things clear: A neighborhood Starbucks isn't the result of higher home prices; it causes them. And the closer you live to one, the better.
http://qz.com/334269/what-starbucks-has-done-to-american-home-values/
The Starbucks team explained that while they have 20 or so analytics experts around the world poring over maps and geographic information systems data—assessing factors like an area’s traffic patterns and businesses—the company also empowers dozens of regional teams to come to their own conclusions about location, store design, and a host of other issues.