More for Adam Vaughan, this time in
Eye Weekly...
Toronto needs to stop bell globemedia from swallowing the ChumCity empire
The mega-merger of Bell Globemedia and CHUMCity should worry Torontonians. As the Watters family, who started CHUM and saved Citytv by buying it in the late '70s, tries to bow out of the media business, and as the company that owns the CTV television network, the newspaper chain run by The Globe and Mail and the telecommunications giant Bell continues to grow, it's tempting to worry about this latest development as yet another example of media concentration. But there's a lot more to worry about than just that. Especially for people living in Toronto.
Regarding concentration, the issues are obvious. Those involved in the merger claim that CFTO (CTV's local affiliate) and Citytv will remain separate, as will CP24 and Newsnet, the new company's competing news organizations. In the short term, this may be possible and it's certainly what the regulator (the CRTC) wants to hear, but in the long term, it's highly unlikely.
Membership in the Ottawa press gallery, for example, is expensive and most of the video you see on any network in the country is the result of a pool camera that members buy into and support. Why would any media company pay and staff two crews and two reporters and two editors and book two satellite feeds for the same story when one would do?
Citytv may claim it brings a Toronto perspective to the Hill, but in recent years, as obligations to serve all Ontario on CP24 have grown, and as Citytv looks to broaden its reach into the 905 region, the station has moved to covering the top national story out of Ottawa instead of digging up local angles ignored by national media.
The same can be said for City Hall and Queen's Park. Consolidation of resources makes sense on a corporate level and spending shareholder money to compete with yourself is never a long-term strategy in the private sector.
This means that it will get harder and harder to bring Toronto stories -- like the island airport or even the plight of the homeless -- to a national stage. It may become even harder to get local stories aired. It's not uncommon in newsrooms to have stories re-edited to protect corporate advertisers. In corporate media families as well, a negative story on one station can affect advertising sales on another media platform.
The CRTC -- who must approve the merger -- is not unaware of these dynamics and the major political and lobby groups are working on the problems linked to media concentration, too, but for the city of Toronto, the problems are even more serious than journalistic convergence.
There are jobs, for example. Now, no one at CHUM is lying when they say that the 289 layoffs announced on the same day as the mega-merger had nothing to do with the day's deal; the layoffs that hit Citytv sister stations in smaller markets across Canada were actually more a result of the last big merger between CHUM and Craig. But that doesn't mean jobs won't be lost in this merger. They will. Bell Globemedia said Friday that there would be no changes in the first year but, after that, restructuring is anticipated.
Restructuring of Citytv and CFTO, MuchMusic and MTV and all the other Toronto properties now controlled by Bell Globemedia is inevitable. Corporate head office will not send two acquisition teams to Hollywood every year and have their teams bid up the price of new sitcoms. One team will do the buying. The other team will be laid off.
Similarly, on the domestic front, independent producers won't have two media groups to play off each other as they sell locally produced documentaries, reality shows or made-for-TV movies. There will be one big player and, just as Wal-Mart sets market value, so too will this new media empire.
This means less money for production. This means fewer people hired for less all the way down the chain. It is also likely that as part of the approval process, shows will be transferred out of Toronto to appease local politicians in places like Lethbridge, Ottawa and Vancouver. These media centres just lost jobs as a result of the last major merger and it is unlikely they will be silent this time. In the past, productions have been relocated just to gain approval from federal regulators. It will happen again and Toronto jobs will be lost.
Consolidation of production studios is also something to watch. Bell Globemedia now has studios and production facilities scattered around the city. CFTO is in Scarborough, CTV on Yonge, Citytv is on Queen with Bravo and MuchMusic. MTV is at the Masonic Temple. The Globe's on Front and Report on Business Television is there, too.
There is a fleet of live-eye and production vehicles and camera and edit suites tied up in these properties. Radio has property, too. Something has to give.
Underneath all of these TV and radio studios is land. Expensive land. Many of these buildings are heritage buildings. Some of them anchor commercial strips in the downtown. Some of them occupy sites that, if sold, could help finance the deal. At the very least, none of these sites operate 24 hours a day. Not even CP24. Consolidation of production space is inevitable. It's an easy assumption to make that Toronto's TV production capacity is about to shrink.
When it goes, what happens to the neighbourhoods where these facilities currently reside? Imagine the most unlikely scenario: what would happen to Queen West if Citytv and Much left? What would happen if another condo went up on the block and workers were replaced with condo owners? The city would lose tax dollars, the neighbourhood would lose local businesses that rely on CHUM workers and Queen Street as the historic centre of live music -- corporate or otherwise -- would be over.
All of the above scenarios are possible and, at the risk of sounding alarmist, they put Toronto's cultural industries in a very precarious spot. Culture is this city's fourth largest employment sector. Lost jobs, diminished capacity and a ruptured street culture are not the concerns or responsibilities of the Watters family, CHUM's directors or Bell Globemedia. If the Watters family wants out of the broadcast industry they helped create in Canada and Toronto, that's their choice.
Protecting Toronto jobs, protecting this city's cultural industry, making sure neighbourhoods are protected from massive change -- this is a job for city hall. The mayor, the head of culture, the roundtable on film and television, the roundtable on culture and, at the very least, the local city councillor should be speaking up and they should be speaking up now.
Toronto must make sure we are at the table as this merger is considered. The city must make sure that its economic and cultural interests are protected and it must make sure that the decision is as political and as public as possible. This city's position as Canada's major centre for media must not be taken for granted. It must be respected and protected.
ADAM VAUGHAN WORKED AT CITYTV FOR EIGHT YEARS -- THE LAST SIX AS A POLITICAL SPECIALIST. HE ALSO MANAGED CKLN RADIO IN TORONTO AND HANDLED CRTC AFFAIRS FOR THE STATION. ADAM VAUGHAN IS CURRENTLY A CANDIDATE FOR CITY COUNCIL IN WARD 20 (TRINITY-SPADINA), WHERE CHUM'S HEADQUARTERS AND THE GLOBE AND MAIL OFFICES ARE LOCATED.
ILLUSTRATION ADAM HARRIS