I remember when the first Apple store opened in Yorkdale Mall and I was in line to get a 60 GB iPod colour for $600+ . I can understand the hype THAN when there was no Apple store anywhere else and electronics of similar nature were slim pickings, the next best Mp3 player was at that time was much bulkier, but now every major electronics retailer carries apple products and there are more than enough "flagship" stores in the GTA. As for the comment about overcrowding at the "Genius bar", there is something called the internet where 80% of problems you have can be solved by couch surfing. I have hardly if ever seen someone take in a apple product for hardware issues.