King Blue Condominiums has launched its sales campaign in a dazzling presentation centre at King Street and Blue Jays Way in Toronto's Entertainment District, and if you were wandering by on the evening of October 16th and saw this…

Fire dancer at King Blue condos' presentation centre, image by Jack Landau

…then you've already guessed that!

The presentation centre is built inside the first floor of the Westinghouse Building now at the corner. It's historic 1927 art deco facade with terra cotta frame will be preserved in the new complex of 44 and 48-storey condo towers that will rise in its place and over adjacent surface aprking lots.

Entry hall for King Blue condos' presentation centre, image by Jack Landau

The entry hall for the centre is possibly the most memorable ever built in a Toronto condo sales centre, and it sets the scene for the cheerful, sophistcated, and art deco inspired space behind it…

King Blue condos' presentation centre, image by Jack Landau

…while chocolate cigar girls added a touch of playful fun to the VIP launch and set the mood for the evening.

Have a (chocolate) cigar at the King Blue condos' presentation centre, image by Craig White

King Blue condos' presentation centre, image by Jack Landau

At centre stage of course is the King Blue scale model, featuring both towers and the associated podiums with their extensive rooftop amenities. It's just the south tower on sale to start things off. We'll be back with a closer look at the scale model in another article in coming weeks, and a visit into the model suite then too.

Scale Model at King Blue condos' presentation centre, image by Craig White

Headlining the evening was the affable Steve Gupta, head of Easton's Group who are developing the project along with th Remington Group.

Steve Gupta at King Blue condos' presentation centre, image by Jack Landau

Besides Mr Gupta, others took to the podium including his daughter Reetu, Vice President at Easton's and a major force behind King Blue, as well as Chris Bratty, who along with his brother Michael were representing their father Rudy Bratty and their development company The Remington Group. Barbara Lawlor of Baker Real Estate was there to open sales on the complex.

Andy deSantis at King Blue condos' presentation centre, image by Jack Landau

Above, Andy DeSantis, designer of the entry hall, and one of the partners at Montana Steele, along with brother and Montana Steele partner Rene in behind.

Reetu Gupta at King Blue condos' presentation centre, image by Jack Landau

Reetu Gupta takes a few questions from UrbanToronto. Reetu's talents beyond her business chops include modelling and fashion design, with a fledgling fashion label of East Indian inspired clothing. A fashion show of Reetu's work ended off the evening in a very festive atmosphere.

Reetu Gupta fashion show at King Blue condos' presentation centre, image by Jack Landau

UrbanToronto recently added several new renderings of King Blue to our dataBase entry for the complex, and more is coming. You can check in on it by clicking below, or you can get in on the discussion by clicking on the associated Forum thread links.

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