It seems all anyone can talk about this week is the official closing of the iconic Four Seasons Hotel in Yorkville. Most definitely the end of an era, the luxury hotel's final check out was on Wednesday. The distinctive lettering adorning both the top of the hotel as well as that found on street level has been removed, and will soon be replaced by the eye catching and glitzy advertisements for Yorkville Plaza, the next resident in this unique and storied Brutalist tower.

Lettering removed from the top of the Four Seasons, image by Androiduk.

For those who thought the waiting game was over however, we still have another 2 months until the new Four Seasons is ready to be revealed, and quite a bit longer before Yorkville Plaza welcomes its first residents. Developed by Camrost-Felcorp, Yorkville Plaza will undoubtedly pick up where the Four Seasons left off, catering to the luxury market with well-appointed suites and interiors from the Design Agency. Each floor is being completely redone and updated, with suite designs looking to invoke cosmopolitan cities such as New York, London, Paris and Milan.

Suite design at Yorkville Plaza, image courtesy of Camrost-Felcorp

While the interior design of the suites won't impact the majority of us, what will is the extensive renovation of the building's podium.  A contemporary, three-storey glass podium containing retail along Avenue Road will replace the distinct concrete base, an icon of Brutalist architecture that has sparked some pretty heavy debate since it's construction in 1971. WZMH- the original project architect – has been given the opportunity to re-approach their initial design and update it for the contemporary consumer.

Nighttime rendering for Yorkville Plaza, image courtesy of Camrost-Felcorp

We're looking forward to seeing the progression of construction at the future Yorkville Plaza development, and trust that WZMH and Camrost-Felcorop with do justice to the iconic tower. Check out the dataBase listing for some great renderings, and let us know what you think in the comments below.

Related Companies:  Alcion Ventures, architectsAlliance, Brookfield Multiplex, Camrost-Felcorp, Claude Cormier + Associés, DeepRoot Green Infrastructure, DesignAgency, L.A. Inc., Lifetime Developments, McIntosh Perry, Menkes Developments, Montana Steele, NAK Design Group, Page + Steele / IBI Group Architects, Stephenson Engineering, tcgpr (The Communications Group), WZMH Architects, Yabu Pushelberg