The seemingly terminal decline of Tim Hortons

[Johnny Au]

I have eaten Tim Horton's pepperoni pizza and I must say that quality-wise, it's more like Pizza Pizza.

In other words, it is a disappointment. Even the McPizza tastes better and I was in elementary school when it was available (the personal-sized McPizza is similar to the Sabatasso's pizza singles sold in Costco).

 

[Admiral Beez]

We generally get our pizza at Pizzaville, and I find it’s good quality and affordable. I would never get Pizza at Tim’s. In fact, even for my coffee on the road I’ll seek out a McDonalds instead of Tim’s.

 

[Jonny5]

I think they should have gone back to their Hamilton roots for this one and looked at the famous "Roma Pizza" made by Roma Bakery, which has become ubiquitous in the Hamilton area.
It's a more dense and bread-like crust spread out on a regular rectangular baking sheet, then a thick coating of sauce is added, and toppings (if any) are put on sparingly. There's no cheese added, so it can easily be vegetarian or vegan.
After baking, the slab is cut into squares and boxed up. It is generally served at room temperature. It's a fixture at BBQ's or birthday parties or family gatherings in Hamilton; someone always gets a box of Roma.

This is exactly the kind of product for the market they want to reach in the afternoon, something calorie dense that's quick and easy to eat; and also very easy to prepare and serve by the square in one of those little parchment holders they use for bagels. The margins on it would be huge. You could serve it room temp or keep one warmed up for choice on demand.

 

[AlbertC]

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[AlbertC]

'The Last Timbit': Tim Hortons musical coming to Toronto​

In the last year, Tim Hortons has treated cottaging Canadians to a boat drivethru, revived its beloved Dutchie doughnut and launched flatbread pizzas.

But perhaps its biggest surprise will come this summer, on the heels of its 60th anniversary on May 17, when it enters a realm so unexpected for a fast-food giant that even its executives expect some people’s first reactions to be, “What?!”

The head-scratcher will come in the form of "The Last Timbit," a musical for which Tim Hortons has assembled a who’s who of Canadian artists to stage at the Elgin Theatre in Toronto this June.

The production is loosely based on a 2010 snowstorm that was so bad, drivers on a highway east of Sarnia, Ont., were forced to hunker down in cars and others had to wait out the inclement weather at a local Tim Hortons.

Turning the story into a theatrical production was the brainchild of Gut, a marketing firm Tims hired to help it conjure up a way to celebrate its milestone year.

'The Last Timbit': Tim Hortons musical coming to Toronto

In the last year, Tim Hortons has treated cottaging Canadians to a boat drivethru, revived its beloved Dutchie doughnut and launched flatbread pizzas.

www.cp24.com

 

[lenaitch]

'The Last Timbit': Tim Hortons musical coming to Toronto​

In the last year, Tim Hortons has treated cottaging Canadians to a boat drivethru, revived its beloved Dutchie doughnut and launched flatbread pizzas.

But perhaps its biggest surprise will come this summer, on the heels of its 60th anniversary on May 17, when it enters a realm so unexpected for a fast-food giant that even its executives expect some people’s first reactions to be, “What?!”

The head-scratcher will come in the form of "The Last Timbit," a musical for which Tim Hortons has assembled a who’s who of Canadian artists to stage at the Elgin Theatre in Toronto this June.

The production is loosely based on a 2010 snowstorm that was so bad, drivers on a highway east of Sarnia, Ont., were forced to hunker down in cars and others had to wait out the inclement weather at a local Tim Hortons.

Turning the story into a theatrical production was the brainchild of Gut, a marketing firm Tims hired to help it conjure up a way to celebrate its milestone year.

'The Last Timbit': Tim Hortons musical coming to Toronto

In the last year, Tim Hortons has treated cottaging Canadians to a boat drivethru, revived its beloved Dutchie doughnut and launched flatbread pizzas.

www.cp24.com

That's what marketing people get paid the big bucks for. People have been waiting out storms in restaurants, truck stops and motels, sometimes even peoples houses for years up north.